• MoneyGaming Targets Male Gamers With Dennis Publishing Deal

November 21, 2005 - The Money Gaming Corporation Ltd (TMGC) announced it has partnered with Dennis Publishing, the world's leading independent publisher, to provide its online audiences with classic skill gaming. TMGC will provide bespoke, co-branded MoneyGaming sites for Dennis Publishing's flagship title, Maxim and it’s newly launched gambling portal, Total Gambler. With users of over 600,000, the partnership with Maxim and newly launched Total Gambler will allow MoneyGaming to target a core audience of 28-40 year old males. Lifestyle driven, with an income 29% higher than the national average, this audience led the explosion of online poker and casinos sites but is fast turning its hand to gaming that offers greater opportunities to win! With retro classics Backgammon, Solitaire and Pool, MoneyGaming is the UK's premier skill gaming offering, where gamers play against each other rather than taking on the 'house'. This means that the better you play, the greater your chances are of winning - which is good news for all those guys who recognise a good bet when they see one! Games on MoneyGaming can be played in a variety of ways allowing players to pick the games that match their strengths. Single Player, Multiplayer and Progressive Jackpots, where small stakes can result in big prizes, are all available on MoneyGaming so whether you prefer to play against the clock, or take on other players you have a real chance of winning cash with MoneyGaming. Visitors can choose to play opponents from around the globe or challenge family and friends in private rooms, track their own performance in detail and put their skills to the ultimate test by taking part in one of the many high stake tournaments, including the recently announced £1000 Solitaire Survivor and MahJong Madness tournaments. Liad Shababo, TMGC CEO believes: 'As Maxim and Total Gambler readers ourselves, we're really excited to be partnering with Dennis Publishing to offer MoneyGaming. Like most blokes we were fed up with losing money to traditional casino sites and set up MoneyGaming so we could enjoy thrashing our mates at Pool and Backgammon, and know that there was a 50:50 chance of winning the pot!' Dan Newman, Commercial Director for Dennis Interactive commented: 'Our readers are intelligent, hard-working and discerning which made MoneyGaming the obvious choice for Dennis. We think that it is key that our online gambling services offer the broadest range of choice and a fairer playing field. We are confident that this is the way forward with online gaming.' Shababo continues, 'We have had a fantastic response since launching MoneyGaming.com, with new user registrations increasing daily. We are looking forward to developing the MoneyGaming offering in conjunction with Dennis Publishing to ensure we continue to lead the field in skill gaming entertainment.'

> Read the full story here Source: iGamingBusiness.com

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