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• Carmen Media and Trident Group Announce Plans For Merger
May 11, 2006 – KAHNAWAKE, Gibraltar, /PRNewswire/ – Two of the most successful and established online casino and poker room groups in the online gaming industry have announced plans to create a new Internet super-group.

Trident Entertainment Group out of Kahnawake in Canada is in discussions with regard to a proposed merger of its operations into Gibraltar-based Carmen Media Group. This would result in a Carmen Media Group line-up of 10 top online casinos, 4 poker rooms on the Prima Poker Network and a sportsbook powered by LudoLogic.

Carmen Media and Trident are committed to Responsible Gaming. The vast majority of their online entertainment products has passed the stringent requirements of the international standards body eCommerce and Online Gaming, Regulation and Assurance (eCOGRA) and undergoes continuous monitoring and regular reviews as a precondition to the display of the "Play It Safe" seal.

The plan also provides for the continued use of the existing affiliate programs (Referback for Carmen Media Group and Trident Share for Trident Entertainment Group), individually and collectively optimized for use in target markets where they are most suited.

Trident spokesperson Micki Oster confirmed that the strong brand identities of the existing operations would be maintained: "These are some of the best known and popular names in Internet gambling," she said. "In fact, the existing TEG brands will benefit from Carmen Media's considerable experience and strengths in areas such as marketing and customer relationship management."
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Source: Press Release



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